Creating a billion-dollar idea
Forget about making a million dollars. What if you want to make a billion? This article points the way:
The Midas Formula - How to create a billion-dollar movie franchise
From the article:
- The franchises that have raked in over a billion dollars from all markets (including world DVD, television, and toy licensing)—The Lord of the Rings, Harry Potter, Spider-Man, Finding Nemo, Star Wars, Shrek, The Lion King, Toy Story, and Pirates of the Caribbean —- share most, if not all, of the nine common elements of the Midas formula...
Notice that several of these franchises start as books. The Lord of the Rings and Harry Potter both started as books. Spider-Man started as a comic book. There are many other franchises that have not reached the billion dollar level but have made quite a bit of money -- Thomas the Train, the Grinch, Winnie the Pooh and so on. All of them started as books too.
The question to ponder is this: Is there a new franchise that you could start and publish on the Web? HowStuffWorks started on the Web and then moved into books, magazines, toys, etc. -- this kind of stuff happens all the time. The Midas Formula makes me wonder about starting fictional story-based franchises on the Web and seeing how far they can go.