Tuesday, December 29, 2009

One way to start a business: define a new niche

In this video, the business owner creates a new niche and then creates a unique way to fill it.

One thing you will notice is the ferns and plants. This echoes back to another "new niche" idea - the fern bar. Before the first fern bar, bars were dark caves filled with smoke. The fern bar redefined bars (a key feature being plants and ferns, and enough light to support them), and made bars much friendlier to women. Today's Friday's, Applebee's, etc. chains are all modern descendents of fern bars.


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At 1:18 AM, Anonymous build a niche store said...

i think defining niche is the basic problem:)
one should do lot of work to choose a niche and then analyze it that either it is profitable or not...
after words many good plugin like "dynamixgate wpbay" are available to make your site proper fractionating..
thanks for sharing your good thoughts with us
build a niche store

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