Monday, November 24, 2008

Twitter Rejects $500 Million Takeover Offer From Facebook

You might be wondering why Twitter would reject a $500 Million Takeover Offer From Facebook. Here's why:

Twitter Rejects $500 Million Takeover Offer From Facebook

Saturday, November 22, 2008

The power of DrudgeReport

Looking for a design for a simple site?

Why the Drudge Report is one of the best designed sites on the web

Thursday, November 20, 2008

Catching a news or seasonal topic

If there is something popping in the news or that is happening soon and you can catch it right, you can find a lot of traffic. Case in point: BlackFriday.info

Take a look at its traffic curve on Alexa:

Traffic for BlackFriday.info.

10 Social Media myths

Don’t Believe these 10 Social Media Myths

From the article:
    The importance of establishing a strong social media presence has been discussed to exhaustion. You know that you need to be an active user on these sites because social media can produce numerous benefits for you and your brand. Of course, as the bandwagon for social media has filled up, many myths have been spread.
ANother myth that I would add is "Social media works for all types of content." It doesn't. Certain types of content cannot get promoted through these channels.

Tuesday, November 18, 2008

Viral growth

Viral growth has its limitations, as described here:

Three myths of Viral Growth

Sunday, November 16, 2008

Crowdsourcing

Another source of content to consider:

Crowdsourced Design: Is crowdSPRING the next iStockPhoto?

Saturday, November 15, 2008

Achieving success

A 7 Step No-Waffle Plan for Real World Success

Tuesday, November 11, 2008

Things to think about when creating a site

18 Rules the Best Web Developers Follow

Thursday, November 06, 2008

An interesting experiment on Sunday

Last Sunday (Nov 2, 2008), an interesting Internet experiment occurred. Berkeley Breathed, creator of the comic strip "Opus", tried to cross mediums. In his final entry in the strip, which appeared in Sunday papers all across the country, he made readers go to www.humanesociety.org/opus to see the final panel.

So the obvious question is: How many people made the jump? The answer can be found on Alexa:

Traffic History Graph for humanesociety.org

Not very many. There's a tiny bump seen in the humane society's traffic. Only a few thousand people (out of the millions who saw the strip) went from the newspaper to the web.

One reason for this: it is generally hard to get people to switch from one medium to another. If you run an ad on the radio, on TV or in a magazine, it is hard to move people to the Web unless there is a very compelling reason to go. Similarly, it is hard to move people from the web to another medium. Something to think about as you are planning ad campaigns.