Explaining your site

One problem that many sites have, especially at their inception, is that visitors do not know how the site works or what they are supposed to do. Today's example shows you an excellent way to solve this problem:

Fundable.org

When you open the site, you see a nice, big, front-and-center graphic that explains how the site works very simply and cleanly. It takes about 10 or 15 seconds for the first-time visitor to understand what the site is all about.

If you are thinking about a new web site idea, and if you believe that visitors might not "get it" when they first arrive, you should borrow this graphical approach and use it on your site.